Who We Are
HorsePower Brands® is a portfolio company in the home services franchising space. Our mission is simple: to provide consumers with service brands that prioritize care and integrity, aligning with their vision for home improvement. Through a dedicated focus on quality products and expert service providers, we aim to cater to every aspect of the home. Our approach centers on fostering a family of brands, each committed to excellence and community engagement.
Through franchising, we empower local entrepreneurs to build lasting legacies, enriching both their lives and the neighborhoods they serve. At HorsePower Brands®, we help grow and support local entrepreneurs by simplifying business ownership through a few key core strengths:
- Infrastructure to solve business problems.
- Data is our strategic asset.
- Grow faster with a family of brands.
Our Core Values
We prioritize the homeowner’s needs, collaborating closely to understand their vision for a functional, efficient, and beautiful home. Our brands offer tailored solutions and a customer-centric approach, aiming to make their dream home a reality while ensuring an enjoyable experience.
Intellectual Capital
You don’t build a business; you build people and then people build the business.
Purpose
Know what you want, when you want it, and how to get it.
Execution
Our success is 1% the vision and 99% our ability to execute.
Winning Energy
Set goals. Win. Celebrate. Repeat.
Having a Backbone
Disagree and commit. Once a decision is reached, commit wholly.
Traction & EOS® Company
Many small businesses struggle due to lack of clear goals, poor tracking of progress, misaligned personnel, and recurring issues. At HorsePower Brands, we adopt the “Entrepreneurial Operating System” (EOS®) philosophy from the book Traction: Get a Grip on Your Business. EOS® is a people-focused system that leverages human energy with simple tools and principles. This helps us prevent problems, optimize team performance, and foster accountability.
All new franchise owners receive EOS® training and the 5 Foundational Tools to strengthen six key areas: Vision, People, Data, Process, Issues, and Traction. This foundation ensures simplicity, focus, clarity, and team health from the start.
Simplifying Business Ownership
We believe the following three elements makes HorsePower® unique:
Shared Services
Starting a business is hard. Our solution to simplify business ownership is our in-house group of shared franchisee services called ZeeServices.
Data Driven DNA
Data is our strategic asset. Data is in our DNA. We collect data at all points of the customer journey. This data is used to populate dashboards for our franchisee partners and drive our strategic decisions.
HOWIE Connection
Homeowners demand trustworthy home service businesses. Our level of service and transparency through the sales, scheduling, and installation process builds that trust. Our cohesive family of trustworthy brands positions our franchisees to dominate the home services industry.
Our HistorySuccess is not built overnight. It takes months and years of grit, perseverance and passion.
We never think in the moment of what's required to get through today. We take a proactive approach toward growth and success as opposed to a reactive approach. So, we are always thinking and planning today for where we will need to be 6-12 months from now and adding resources to ensure our brands are very successful.“
Follow HorsePower Brands® on Social Media!